If you can’t think clearly, you can’t write clearly.

Identity is Destiny — Leadership and the Roots of Value Creation

by Laurence Ackerman
This bedrock book reveals how people and organizations can adapt successfully to the fast-paced marketplace when decisions are based on Ackerman’s profound revelations about identity. The author’s “Laws of Identity” have now become part of the lexicon, and those that understand them will put themselves on the path to becoming fully actualized.

The Identity Code — The 8 Essential Questions for Finding Your Purpose and Place in the World

by Laurence Ackerman
In this life-transforming book, Larry Ackerman shows you how to crack your identity code. Ackerman reveals the Eight Essential Questions inherent in the Laws of Identity, and as you answer these questions, your identity will gradually become clear. It will become the foundation from which you’ll make truly meaningful decisions about what is right for you.

How to Become CEO — The Rules for Rising to the Top of Any Organization

by Jeffrey Fox
The essential guide for anyone who wants to become president or CEO of a corporation, buy a business, start a business, or have a long and fruitful career in a large corporation. How to Become CEO tells the truth about what really counts and what is a waste of time. By the founder of a marketing consulting firm and an MBA graduate of Harvard Business School, follow Fox’s 75 “rules” and you will get where you want to go.

How to Become a Rainmaker — The Rules for Getting and Keeping Customers and Clients

by Jeffrey Fox
This has become every sales and marketing person’s favorite airplane read. Hard-hitting yet commonsense, Fox’s wisdom transforms the selling of anything and everything — selling widgets, promoting intangible services, or selling yourself. Every one of the author’s 50 two-page to four-page chapters contains just one nugget of information, building on the preceding section, arming you one drop at a time.

On Writing Well — An Informal Guide to Writing Nonfiction

by William Zinsser

Zinsser is a legend for the thousands he has taught through his book and the thousands he has coached directly. Making the world a better place begins with a single well thought-through sentence. Followed by another. Here’s how it’s done.

The Elements of Style

by Strunk and White

I could save you a few bucks and give away the secret, but you’ll still get a lot out of it. Okay, spoiler aside, the secret of great style is no style.

 

The Genius Machine — The Eleven Steps that Turn Raw Ideas into Brilliance

by Gerald Sindell

A few years ago a number of my clients asked that I capture my process, as someone called it, ‘That thing you do.’ This is the result of that effort and it may be useful to you whether we work together or not.

 

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